Eric Dash, Founder and Principal

Eric Dash is an experienced journalist and communicator who has spent the last 15 years at the highest levels of the media and government making complex information easier to understand. Now, he is using those same skills to help private-sector companies tell their stories.

New York Times Business Reporter

An award-winning journalist who can unpack complex topics and identify the stories behind the numbers.

As a former New York Times business reporter, Eric specialized in making arcane financial topics more accessible with clear explanations, vivid analogies, and the ability to home in on the most compelling insights.

He wrote more than 100 Page One stories and received numerous awards for his coverage – including his contribution to an explanatory series on the 2008 financial crisis that received the Gerald Loeb Award for Distinguished Financial Journalism and was a finalist for a Pulitzer Prize for Public Service. He also led The Times’ coverage of executive compensation, where he helped devise its valuation methodology and develop one of the newspaper’s first interactive graphics. In 2009, Eric was named to the National Association of Corporate Directors’ list of the 100 Most Influential People in Corporate Governance.

Eric has also written for Business Week, Fortune, and Inc. magazines and given presentations at the American Bar Association national meeting and many financial services industry events. He has also shared his insights on the news and tips for more effectively communicating economic policy at a number of major colleges and universities – including Harvard, Yale, Wharton and the University of California at Berkeley. Eric appeared regularly as a radio and television news commentator on the BBC, CNBC, MSNBC, NPR and PBS.

Treasury Advisor for Policy and Communications

A former Treasury advisor who brings firsthand experience of what policymakers want and need to know.

As a senior advisor for policy and communications at U.S. Treasury Department, Eric drew upon his journalism experience to establish and lead a strategic communications and data visualization team. In this role, he oversaw the development of numerous speeches, policy papers, infographics and other content for Secretaries Timothy Geithner and Jacob Lew. He also worked on several major policy initiatives, including cybersecurity, retirement security, housing, and financial regulatory reform.

Eric earned dual degrees in business and history from The Wharton School and College of Arts and Sciences of the University of Pennsylvania and graduated with a master’s degree in International Political Economy from the London School of Economics.


“I engaged Eric to work on several white papers to support our B2B marketing work. Eric was an outstanding partner at every step – he not only helped us pull together the overarching storylines but also pushed to make sure we had tangible, meaningful examples to underscore our main points. He very quickly delivered high quality drafts and was extremely responsive on revisions, making himself available off-hours and on short notice. The white papers were key tools for our marketing and sales efforts and were very positively received by senior management as well as clients. Eric was a phenomenal partner on these projects, and I welcome the opportunity to work with him again.”

Amy Hanson, Visa, Director of Global Product and Lifecycle Marketing

“Eric has an amazing talent to turn the complex and convoluted into clear and concise messaging. His work synthesizing and explaining the complicated conclusions of our team’s financial regulatory analysis helped us garner international recognition as Prospect Magazines US Economic Policy Think Tank of the Year. Writing papers, testifying before Congress, or speaking to the media, Eric has a unique talent to develop and enhance a strategy and message to achieve your goals.”

Aaron Klein, Bipartisan Policy Center, Director of the Financial Regulatory Reform Initiative

“I thought that writing a white paper on how machine learning applies to fraud management would be daunting, but Eric helped make it easy. The topic itself is fraught with very specialized knowledge that is not easily accessible to the lay person. Over the course of a couple short interviews, Eric was able to quickly digest and comprehend the spirit of the topic and how it applied to our business. His interview style made it very easy to stay focus while still providing context for the topic as a whole. What we ended up with was a white paper that made readily available the information we need to share, while still preserving the sense of sophistication.”

Scott Boding, CyberSource, Vice President of Product Management

“CyberSource engaged with Eric to draft a white paper on a very difficult subject: how machine learning applies to fraud management …Eric was key in taking a challenging subject and conveying it in an easily digestible white paper that has been used by our salesforce to explain how we incorporate fraud screening in our solution, highlight our technical leadership, and generate new customer leads.”

Michael Hylton, CyberSource, Director of Solutions Marketing